Study: AI Spending To Exceed $30bn By 2027

The recent IDC report, IDC FutureScape: Worldwide Chief Marketing Officer 2025 Predictions – APeJ Implications, predicts that In 2027, companies will spend more than $30 billion on AI-related infrastructure, platforms, software, and services to support their ability to compete on highly personalised customer experiences.

As businesses increasingly adopt AI to enhance personalised customer experiences, marketing leaders face growing pressure to adapt their strategies and leverage AI effectively.

Read more at Newtelegraphng

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