George Uduku, General Manager, West Africa Healthcare at GE, says the absence of market data is the biggest hurdle facing the healthcare business in Nigeria today.
During a panel session at the just concluded Doing Business in Nigeria conference in Lagos, George noted that apart from the common problems faced by businesses such as foreign exchange crunch and infrastructure gaps, there are issues peculiar to the Nigerian healthcare industry.
He further explained that Nigeria is made of a collection micro markets, rather than one big market, as a result of the differences in culture and geography that exist across different zones across the country.
Read more at Nairametrics
During a panel session at the just concluded Doing Business in Nigeria conference in Lagos, George noted that apart from the common problems faced by businesses such as foreign exchange crunch and infrastructure gaps, there are issues peculiar to the Nigerian healthcare industry.
He further explained that Nigeria is made of a collection micro markets, rather than one big market, as a result of the differences in culture and geography that exist across different zones across the country.
Read more at Nairametrics