The Nollywood film industry is on track to surpass Hollywood in Nigerian box office revenue contribution, capturing 50.05% of the market in the first half of 2024.
This is according to data from the Cinema Exhibitors Association of Nigeria, as reported by Nairametrics.
The data reveals that from January to June 2024, the Nigerian box office generated $2.8 million, marking a 34% increase compared to the same period in 2023, which stood at $1.8 million.
Read more at Nairametrics
This is according to data from the Cinema Exhibitors Association of Nigeria, as reported by Nairametrics.
The data reveals that from January to June 2024, the Nigerian box office generated $2.8 million, marking a 34% increase compared to the same period in 2023, which stood at $1.8 million.
Read more at Nairametrics